BFR 3123 - Franchise Creative Ventures

3 Credit Hour(s)

Explores the creative aspects of franchise ventures through the use of case studies, guest lectures, and field trips that focus on management, marketing, finance, legal regulations, and ethics. Students apply critical thinking to develop creative solutions for a wide variety of problems that face franchise businesses. Students work in teams to develop business plans for new franchise concepts.

Prerequisite: BFR 2123 - Principles of Franchising
Availability: Spring

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